Search Appearance – Structured Data | Google Webmaster Tools Guide

Structured Data

 

In this video, we will discuss the meaning of information that GWMT is providing in regards to Structured Data.
Structured Data Markup is important to search engines because they could better understand about your site. For example, if you use the word “Jaguar”, do you actually mean the animal or the car? As of now, since search engine still cannot understand the content of the sentence perfectly, by applying Structured Data Markup will help search engines to present the relevant result to searchers.

More information on Structured Data

I have created a post about Structured Data Markup so please take a look to get more information. If you are looking for information on how to fix various types of Structured Data errors, check the sites below.

Fixing the “Missing: author” error

Fixing the “Missing: entry-title” error

Fixing the “Missing: updated” error

Fixing “At least one field must be set for HatomEntry”

Fixing the “Missing: fn” error

Watch other Google Search Console guide videos

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