Search Traffic – Search Analytics | Google Webmaster Tools Guide

Search analytics report launched in May 2015 and completely replaced the Search queries report in Sep 2015.

Search analytics tool provides insights to how people are finding your site on Google.

You can use the filters to really understand how people are finding your site on Google. You can also filter by region to see form which countries people are finding you.

 

Video Notes

Google announced the new Search analytics report – http://googlewebmastercentral.blogspot.com/2015/05/new-search-analytics.html

Differences between Search Queries report and Search Analytics report – https://support.google.com/webmasters/answer/6155685?hl=en

 

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